diffreential strategy – Aditee Joshi https://aditeejoshi.com WorkLife from My Lens Sat, 16 Mar 2019 07:57:30 +0000 en-US hourly 1 https://wordpress.org/?v=5.5.13 Is Customer centricity the right path to success? https://aditeejoshi.com/is-customer-centricity-the-right-path-to-success/ https://aditeejoshi.com/is-customer-centricity-the-right-path-to-success/#comments Wed, 16 Jan 2019 06:53:32 +0000 http://aditeejoshi.com/?p=378 I have worked with customers in both retail and online space. It is from my observation that brands tend to look forward to spending budgets more towards customers who have the potential to be the loyal audience in coming times. As the word, “centricity” suggests the focus in on the customer and most importantly fulfilling ...

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